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Archive for March, 2010

Increasing The Success Of Your Newsletter Marketing

Tuesday, March 30th, 2010

Contrary to what some people have been yelling about email marketing being dead (they’ve been saying this for a few years now), it is very much alive. I love getting messages in my email box that are relevant to my wants and needs — note the keyword here is relevant. And you probably do too. [...]

How To Track Your Newsletters With Google Analytics

Tuesday, March 16th, 2010

In past articles I talked about using Google’s URL builder to track traffic from paid search channels outside Adwords (like MSN and Yahoo for example.)

Video Emails And Other Trends In 2010

Tuesday, March 2nd, 2010

Video email, social media, and personalization are all trends which look to be picking up steam going into 2010.GetResponse, an email marketing platform developer conducted a study to discover trends in email marketing. If you’d like to check out the full survey, you can find ithere.