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Archive for September, 2010

Check Deliverability with This Seven Step Audit

Tuesday, September 21st, 2010

The spam box is the bane of email marketers, and newsletter providers the world over. It’s a messy science to try and get past spam, even when you’re providing healthy content to your readership. Streamsend, an expert email marketing company, has put together seven steps in order to audit email deliverability.

Creating Better Newsletters Through Planning And Context

Tuesday, September 7th, 2010

It grates when people write poorly, huh. When writers write well, the words almost become invisible. The focus shifts away from technical details, and onto the message. Is there an easy way to write better blog posts? E-mails? Web copy?