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[2003-02-28] Create An Email That Gets Opened, Read And Responded To!
Your successful email marketing campaign is going to depend on three aspects of the selling process.
[2003-02-27] Why Pay Good Money For Copyright Registration When I'm Already Covered?
Just for the record, let's determine what Copyright actually protects. Simply put Copyright protects "expression". According to the Copyright Act of the United States, items of expression can include literary, dramatic and musical works; pantomimes and choreography; pictorial, graphic and sculptural works; audio- visual works; sound recordings; and architectural works. Items that are not protected are ideas, titles, names, facts and short phrases.
[2003-02-21] Shopping for an E-Mail Vendor
What's the single biggest decision you'll make outsourcing your e-mail operations? Without a doubt, finding the right vendor. Will it have the capabilities you're looking for? Will it tailor its system to fit your needs or try to fit you into a predefined mold? Can you trust it to handle vital communications between you and your customers?
[2003-02-21] Hey, Client, This Is Me!
In a crowded market, clients will be seeking personality as they read what you've written -- they'll click right past pages that feel "been there, read that." They're looking for a voice that says, "Hey, client, this is me!"
[2003-02-19] How To Build Your Own Highly Targeted Opt-in List
Follow-up and building good relationship with your targeted prospects is a key to success for every online business. Focusing on providing useful information that could really help your subscribers who are looking for answers to their problems, useful information which could help them in their business or even a "Step By Step Guide" and the "How To" solution on their targeted field. You can write a weekly or monthly ezine based on your targeted area that will provide useful and interesting weekly articles to share with your list of subscribers who are eagerly looking forward to hear from you every week.
[2003-02-18] How to Get Your Legitimate Ezine Through the Filters
Opt-in ezines are one of the best ways to promote your products and services on the Internet. If you have a legitimate ezine that's being blocked from your opt-in subscribers, here are some things to try:
[2003-02-17] Don't Forget About Your Old Ezine Articles!
It's over. You've written your ezine article, sent it out to some ezine publishers, posted it to some article banks and announcement groups, and have even had it published in a few ezines. Pretty good, huh! Now it's time to forget about that article and move on to the next one. Or is it?
[2003-02-11] 10 Tips for Ezine Publishers
1) Many Ezine Publishers use too many styles of separators in their Newsletter. I recently saw an Ezine that used no less than 7 different separators:
++++++ ------ ~~~~~~ \ ...... ====== ******
This confuses the reader and makes your Ezine difficult to read. Your Newsletter will look much smarter and be much easier to read if you use just one or two styles of separator.
[2003-02-11] 7 Useful Free Services For E-publishers
If you want to have an online business, without doubt, you should have your own newsletter. Why is that important? Most people won't buy your product on their first visit to your web site. They need your advice to buy exactly your product because "it is the best, the cheapest" etc. You can tell them when you will make an update, to visit your site again, and so you get repeat visits. You should provide some useful content in your newsletter to make them stay as your subscribers.
[2003-02-06] 5 Ways to Make More Money With Your E-zine
Have you been publishing an e-mail newsletter for at least six months but still aren't seeing real results (read: revenue) from it? Don't fret --- you may just need a tune up. Here are five ways to kick your e-zine income into gear this year:
[2003-02-04] Please Don't Send Me Business Emails Like This
These are my pet peeves about emails. They're everyone else's pet peeves too, according to a recent survey I just conducted.
[2003-02-04] Most Commonly Asked Questions About Ezine Publishing
Getting so many emails as I do about ezine publishing, I thought maybe an article covering the most asked questions would be useful to some of you who are thinking about or just starting your own ezine.
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