I don’t know about you, but I have really neglected my email list building. I’m not saying I bought into the idea that email is dead like some people try to convince you to believe (more on that below), but I sure have been slacking when it comes to using good list building techniques. It’s [...]

Contrary to what some people have been yelling about email marketing being dead (they’ve been saying this for a few years now), it is very much alive. I love getting messages in my email box that are relevant to my wants and needs — note the keyword here is relevant. And you probably do too. [...]